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BRAND & AD INSIGHT

Image and Positioning

Image and positioning survey that allows evaluating your brand and that of your competitors. It provides an evaluation of the personality and health of the brands in the mind of the consumer.

 

 

 

Advertising Pre Test

Investigation that evaluates the performance and compliance with the communication objectives of an ad. It measures rational and motivational aspects that allow determining how effectively your message adjusts to the architecture and vision of your brand, before investing in buying an advertising media.

 

 

 

Advertising Post Test

Post Test survey to evaluate the communicative impact and effectiveness of the advertising campaigns. It provides with an X-ray of the extent, message and communication of brand of a campaign.

 

 

 

Tracker of the Marketing and Advertising Actions

Sequential-type survey that enables us to determine the evolution of the brand and the competition in the minds of the target public. It allows adjusting the tactics and evaluating the effectiveness of the marketing actions implemented.

 

 

 

Omnibus Study

Omnibus-type survey that permits measuring monthly and keep a consistent tracking of a specific marketing and research information.

 
   
   
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