Dichter & Neira was founded in July, 1986 and named ICC. In 1990, the company was renamed Dichter & Neira after its first President Doctor Ernest Dichter, who served in that office until his death in 1992.

At the present time the Executive President is Doctor Leopoldo Neira. Since its founding, Dichter & Neira has led in the areas of Market Studies and Public Opinion, standing out for the quality and depth of its investigations, capacity of innovation, and guidance to its customers in decision making.

The company offers a full range of market investigation and public opinion services in six offices in Central America and Panama. We are a successful company, with an annual growth rate of 20% over the last five years. This growth has led the company to become the biggest market research firm in Central America. The key of our success has been simple: To exceed the expectations of our clients.

The excellence of our services is demonstrated by the fact that we have more than 200 client companies in the region. Our clients belong to different industries, who trust their market strategies to our investigations, no matter if they are local or multi-country.

Vision
Leader in Latin America in the application of innovative research solutions, that provide local and regional knowledge, fundamental in our client decisions.

Mission

• Understand our clients and prospects’ businesses to provide actionable
  knowledge with the highest quality standards.
• Attract, develop, and retain the most talented executives in the industry.
• Applied the most rigorous methodologies and top notch technologies.
• Guarantee the sustainable development of the company.